Resource Articles
Our Resource Center provides education on personal and business financial topics, information on online security and fraud prevention, and articles from leaders at Sunflower Bank.
For more resources, check out our Financial Glossary
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10 Mortgage Acronyms Every Mortgage Professional Should Know
All home loan knowledge has to start somewhere, so we've compiled what we believe are the top 10 acronyms every real estate agent should know about mortgages.
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Social Media Marketing for Real Estate Professionals
A carefully-crafted social media strategy can help position a real estate professional as an expert in the field. This helps agents reach their desired target audiences and aids in lead generation efforts.
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How to Become a Mortgage Loan Originator
Are you interested in becoming a Mortgage Loan Originator, but not sure what it takes? As a Mortgage Loan Originator (MLO), you serve as an educator and advocate for your clients, helping them find the best financial option for their home loan. A career as an MLO can be both personally and financially rewarding.
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A Day in the Life of an MLO
When you apply for a mortgage or other home loan with Sunflower Bank Mortgage, your Mortgage Loan Originator (MLO) serves as your primary point of contact in the process. For this article, multiple MLOs provided details regarding typical days in their lives, so you can better understand how they spend their time.
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What to Say When Clients Ask These Questions
In real estate, you always want to be prepared with the best information for your clients. After all, you’re their most trusted guide in the complex yet rewarding journey that is buying a home.
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Best Times to Post on Social Media
Perfecting your brand and social media presence is only the first step in growing your online presence. Next up is reaching your audience. But when’s the best time to post to reach your audience? Well, that’s easy.
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What Does Your Client’s Appraisal Desk / Disclosure Desk Do?
Understand the role of appraisal and disclosure desks in keeping your client’s loan on track and compliant during the mortgage process.
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Marketing Automation Tips for Real Estate Professionals
As a realtor, before you can help any new client buy or sell a home, you must first sell yourself and your expertise. In today's ever-more digital world, you can automate most of your marketing, which frees you up to service existing clients and follow up with new leads.
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New Year Marketing Checklist
Start the year strong with a marketing checklist designed to help mortgage and real estate professionals stay focused and drive new business.
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